A clothing line of street and athletic wear for the bold.
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Black Friday Sale on American Made Rash Guards!

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This Black Friday through Cyber Monday Get 25% OFF All Rash Guards and BJJ gear! Don't just get a good deal on some new BJJ or MMA gear, get a good deal on QUALITY, AMERICAN MADE, gear!  Our rash guards are 100% American made.  We have a working relationship with the owner of the shop that sews, prints and produces our athletic apparel.  We take pride in the fact that all of our apparel is sweat shop free.  We figure if you're going take a stand against human trafficking, and for social justice, you can't very well be printing on garments...

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If you want to be a Lion...

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"If you want to be a lion, you must train with lions."  Carlson Gracie I've always been a fan of this quote.  Simply put, don't claim to be a tough guy, a badass, or talk about going "beast mode" if you've never been tested by someone, or a group of someone's who can push you past your limits.  If you've never stared across the cage/ring/room etc. and seen someone across from you that makes you doubt not only your ability but also your sanity just a bit, then you've never trained with lions, you're not a badass, and you've definitely...

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Zombie Krew Training Apparel: Prepare For The Zombie Apocalypse


Prepare for the Zombie Apocalypse With Our Zombie Krew Line Are you ready for the zombie apocalypse? Right in time for Halloween, we’re excited to announce the upcoming release of two new Zombie Krew designs: Zombie Krew Karate and the much-anticipated Zombie Krew MMA! Join the Zombie Krew with our full line of undead training apparel, including BJJ rash guards, T-shirts, shorts, patches, and accessories. Our recently-released Zombie Krew BJJ rash guards and spats are designed with championships in mind. Available in men’s and women’s sizes, they’re made with breathable pebble mesh inserts, flatlock stitching, and antimicrobial, moisture-wicking material. You’re...

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Graphic Apparel for the Whole Family

As some of you may recall, around the birth of my son we expanded our line to include onesies and children's clothing.  Basically I just wanted my kid to be the best dressed kid in daycare, so we took some of our favorite designs and put them on onesies and kids tees.  We've been dipping our toes lately in coming up with some kiddo specific designs, and one that has me really excited is our "Studley Do-Right" design.   The design is inspired by a cartoon I watched as a kid by the name of "Dudley Do-Right", it was part of...

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F#CK CANCER - Breast Cancer Awareness Month

October is breast cancer awareness month.  We've all been affected by this horrible disease in one way or another.  Our mom was diagnosed with breast cancer several years ago, and it was a major blow to the family.  Thankfully she is healthy and happy and in remision, but it gave us a very real and personal hatred for this disease.  We are releasing this line of pink "F#CK CANCER" tees, as well as some other items that will have "breast cancer awareness" in the title, to celebrate those women who have fought or are currently fighting for their lives.   We...

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